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AI Insights · Timothy · July 2024

Top 5 Virtual Fitness Programs in Europe Q2 2024

In Q2 2024, virtual fitness programs in Europe showed dynamic trends in downloads, revenue, and active users on a unified platform, with notable performances from Mi Fitness, Strava, komoot, and Step Counter apps.

Top 5 Virtual Fitness Programs in Europe Q2 2024

In Q2 2024, the top five virtual fitness programs in Europe demonstrated varying trends in downloads, revenue, and active users on a unified platform. The data, sourced from Sensor Tower, provides an insightful look into the performance of these apps over the quarter.

Mi Fitness (Xiaomi Wear) showed a consistent download performance, with figures ranging from approximately 198K to 230K weekly downloads. The weekly active users hovered around 3.2M to 3.4M, maintaining steady engagement throughout the period.

Strava: Run, Bike, Hike experienced a gradual increase in revenue, starting at $884K in early April and peaking at nearly $1.2M by early June. Downloads for Strava fluctuated, reaching a high of 252K in mid-April and dropping to around 166K by mid-June. The app's weekly active users remained robust, ranging from 4.5M to 4.8M.

komoot - hike, bike & run displayed varied revenue trends, starting at $695K in early April, dipping mid-quarter, and then rising to $599K by the end of June. Downloads showed a similar pattern, starting strong at 222K and stabilizing around 150K towards the end of the quarter. Weekly active users peaked at 4.4M in early May and settled around 3.6M by late June.

Step Counter - Pedometer from Hitchhike Tech saw modest revenue growth, ending the quarter at $318. Downloads varied, peaking at 181K in early June. The app maintained a steady active user base, with figures ranging from 554K to 630K.

Another Step Counter - Pedometer from Leap Fitness Group exhibited consistent revenue, peaking at $4K in late April. Downloads fluctuated, with a high of 240K in early April and a low of 93K in mid-June. The app's weekly active users remained high, between 4.6M and 4.9M.

For more detailed insights and trends, you can visit Sensor Tower.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2024